A Smart Marketing Strategy for Bakeries

Why pay for new customers when they can pay to discover you

Looking for effective bakery marketing ideas without the high costs? Too Good To Go offers a unique, Win-Win-Win solution! Connect with thousands of local food lovers ready to discover your bakery simply by selling your delicious end-of-day surplus in 'Surprise Bags' via our popular app with more than 18 million users in the UK.

It's a cost-effective marketing strategy for your bakery that reduces food waste, recovers costs, boosts visibility, and lets new customers try your amazing food at a reduced price.

How You Attract New Customers in 3 steps

Step 1

Showcase Your Surplus Bakes Online

Easily list your unsold bakery items in "Surprise Bags" on the Too Good To Go app and write a small description its content.

Step 2

Receive Orders from Eager Locals

Nearby users find your bakery on the app and reserve Surprise Bags. They're excited to try your offerings at a great value!

Step 3

Welcome & Wow Your New Customers

Customers visit your bakery for pick-up. This is prime time! They experience your shop, see your full displays, and often convert into loyal, full-price customers.

A store owner behind the tila bunch of vegetables are sitting on top of each other on a table .

Key Benefits for Your Bakery's Growth & Marketing

Ready to Boost Your Bakery's Reach the Smart Way?

Start turning surplus into new customers and revenue today. Join the Too Good To Go community!

a green bag that says too good to go on it

FAQS

How to sell surplus food with Too Good To Go